BollyBam!
Aim: To execute a physical piece which represents the overall unique aesthetic of 90s and early 2000s Hindi film industry, commonly known as Bollywood.
Idea: Using the most famous aspects of 90s/00s Bollywood that created a large revolutionary phenomenon across the South Asian community and curating them categorically.
Result: A series of brochures which gives a deep insight into this phenomenon.
“BollyBam” is an ode to 90s and early 2000s Hindi film industry which not only revolutionized my childhood, but impacted many people’s lives and generations to come in the South Asian community and Indian subcontinent from style, fashion, aesthetic, trends, music, entertainment and much more. This is a project that comes deeply from my heart. A way for me to represent and make people aware about my culture, home and childhood. Also, a personal way to go down memory lane.
Publication | Adobe InDesign, Adobe Photoshop